/ 3D Product Visualisation, Eberus, Mass Digitization
Client | Uni-Pharma
Brand | Apotel
Uni-Pharma's Digital Tranformation
Large Scale Content Creation
The Challenge: Uni-Pharma faced long-standing challenges in preparing all marketing materials for its products, distributing them to retailers on time, ensuring timely advertising exposure, and maintaining consistency in product photography.
Our Solution: To address these challenges, Uni-Pharma turned to CGWorks for the creation of its entire product range, including labels and packaging, which were later uploaded to the digital cloud software Eberus. With Eberus, Uni-Pharma can easily manage and swiftly generate images and turntable videos for flexible use in print, online, and interactive applications.
The outcome was nothing short of a revolution in Uni-Pharma’s marketing material creation approach.
• Complete replacement of product photography.
• Marketing materials prepared well in advance of product launches.
• Consistent visuals for all models.
• Cost-effective utilization of marketing budget.
• Laid the foundation for the next stage: developing interactive applications using the same core elements.