HOME - WORK -

In the bottle

 In the bottle - Eurobank print advertising campaign

Overview

A complete cgi production for Lowe Athens agency and their client Eurobank.

Greek enterprises are locked up in a bottle that represents Greece. Eurobank, disguised as a corkscrew, comes to pull the cork from the bottle, thus enabling Greek enterprises to pour out of the bottle.

“We stand by the businesses that contribute to the country’s growth” Eurobank says.

We worked closely with the art director to carefully develop the creation of Eurobank bottle. One of the key elements was to achieve balance between the fabricated environment inside the bottle and the studio environment out of it without giving the feeling of a world in scale.

This image was created with 3d elements along with the use of photographic material from our archive to enhance realism to the overall result.

Final print  

- Production process -
CGI
 
70%
PHOTOGRAPHY
 
0%
POST PRODUCTION
 
30%
- Credits -
  • Client: Eurobank
  • Agency: Lowe Athens
- Athens office -

5-7 Krinis str. 

113 62 Athens, Greece

T: +30 210 8214294

E: info@cgworks.com

- International contacts